Gareth Thomas

Gareth Thomas is an Account Manager in the CenturyLink EMEA Sales Team, supporting the Retail and Travel & Tourism verticals. After studying Economics and Business at the University of Kent he began his career at CenturyLink, Gareth is part of the Company's Early Career Acceleration Programme and now bodes 2 and a half years' experience in the Retail and Travel & Tourism industries. With great enthusiasm, knowledge and determination, Gareth is committed to supporting Businesses with their Digital Transformation strategies through the five pillars that CenturyLink offer; The Best Execution Venue, Management of any Cloud, SAP/Big Data, Managed Security Services and IT services

Showing 1 posts by Gareth Thomas

Retail
Retail Fashion

How digital can align your costs and grow your revenues

It’s an old adage that you must speculate to accumulate, but in today’s technology-led age, that doesn’t always mean spending more money.

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bigdata

Will Big Data prove to be the saviour of the retail industry?

If knowledge is power then in today's increasingly digital world, Big Data could be the lifeblood that ensures the world's biggest retailers remain powerful. Gathering data on customers and suppliers is nothing new in the retail industry and Big Data as a term means pretty much what it says. Put simply, it gathers data in greater and larger amounts, before running it all through a computer programme to reveal many different and intrinsic aspects of human behaviour.

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cup-2218405_1920

Are retailers taking the driving seat in mobile purchasing?

Four out of five adults in the UK now have a smartphone according to research published by Deloitte late last year. For retailers, this means an opportunity like never before, the chance to tap into consumers wherever they are, and whenever might be appropriate. But what does this actually look like and how can the retail industry drive mobile purchases, not simply mobile views?

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Retail Week still

Vlog: Retail Week Live takeaways

CenturyLink EMEA’s retail team talk about their takeaways from Retail Week Live.

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cosmetics

Will 2017 see digital-only become a viable retail channel for cosmetics?

For decades, traditional retail environments thrived on the desire of consumers to experience products using all five of their senses – touch, hearing, sight, taste and smell – encouraging them to then make an impulse purchase.

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sports car - luxurty

What does digital transformation mean for luxury retail?

In 2014, research showed pure online sales of luxury goods were growing at twice the rate of the luxury market overall. This is set to increase to 20 Billion by 2020, but what does this mean for a market that was traditionally face-to-face deal-closing? And how might it affect the sale of high-ticket, high-priced items that could now be bought without even seeing them physically?

For example, the biggest purchase any of us will ever make is a property, but given the next generation of homebuyers and owners now more digitally-savvy than ever, will this change their buying habits? Does this mean we are entering a digital-first future where you really could buy a house purely from your mobile?

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undersatnding customers

How do you understand your customers in the digital age?

In today's digital-first world, there are seemingly no end of ways to capture your customers' data. From Google Analytics to signing them up to newsletters to simply asking for their personal details, the technology now exists to gain a 360-degree view of consumer habits. This was never the case for traditional bricks and mortar retailing a couple of decades ago but what do you do with the data when you have it?

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earth

Globalisation: How to penetrate new markets and win

In order for a retailer to be truly global the traditional siloed, retail store functions need to operate in harmony to improve business performance and meet the demands of today's consumer. The opportunity for retailers to capitalise on the ability to extend their brand beyond their existing stores and web is larger than ever before but global expansion also requires strict compliance with local regulations to ensure the highest level of efficiency, safety and security. Getting it wrong can be fatal to the reputation of a brand.

So how do retailers expand into new global markets and win?

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ipad-820272_1920

Are men now savvier online shoppers than women?

When it comes to retail, the perceived wisdom has always been women like to shop more than men. But that traditional landscape and such binary thoughts are continually being challenged by an increasing dominance of internet-based purchasing. Consumer tastes and their buying habits are fast-adapting for the digital age with online retail spending in 2016 hitting £133bn according to figures from IMRG and Capgemini, up 16% on 2015.

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online shopping 2

The Future of Supermarkets: The new age department store?

Supermarkets have historically been a more traditional retail bricks and mortar affair. However, with the increasing take-up of online shopping, and with the UK leading the way globally, supermarkets are having to "change" in order to maximise the value of their large physical retail assets.

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