Matthew Johns, Product Marketing Manager, EMEA

Matthew Johns, Product Marketing Manager, EMEA

Matthew is a member of the CenturyLink marketing team. He has over 20 years' experience in the IT, cloud and hosting industry gained in a variety of roles spanning project management to product release and product marketing. Matthew has a key focus on Digital Transformation and Cyber Security, including how organisations can best transition to the cloud and secure their critical assets - particularly with the General Data Protection Regulation (GDPR) looming ever closer..

Showing 21 posts by Matthew Johns, Product Marketing Manager, EMEA

Digital Transformation

Cyber insurance: a developing demand?

Cybersecurity is an increasingly expensive threat to business, with Lloyd’s of London recently warning that a serious cyberattack could cost the global economy in excess of £92 billion. Aside from major disruption to infrastructure, there are significant reputational costs of being subject to a data breach, as well as substantial fines - particularly in light of the forthcoming GDPR. With the dangers of cyberattacks on the rise, along with the threat of serious consequential financial damage, many companies are turning to cyber insurance in an effort to protect themselves against the risks.

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AI in the insurance sector, how can it be used?

The potential impact of Artificial Intelligence (AI) upon various professional sectors has sparked off lively discussions over recent years. But despite doomsday predictions of computers taking over the world, at present AI is predominantly being developed for businesses to improve efficiency, increase automation and - perhaps most importantly - more effectively manage and analyse big data.

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Implications of IoT on the insurance sector

The Internet of Things (IoT) refers to the implementation of internet connectivity to all manner of everyday appliances, buildings, clothing, vehicles and other physical 'things'. From the humble toaster to fully autonomous vehicles and smart homes, everything tangible is gradually becoming Wi-Fi enabled. It has been estimated that IoT will consist of around 30 billion objects by 2020.

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Car insurance in the age of autonomous vehicles

Many column inches have been devoted over the past couple of years to discussions of how driverless cars, trucks and taxis are set to revolutionise road transport. Conservative predictions for the rollout of autonomous vehicles on Britain's roads generally range from 5 - 10 years and much of the driverless technology has already been developed. The spectre of autonomous vehicles raises many questions for insurers, some of which we will explore below.

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Your media company must look at shadow IT and IP silos

The media industry has gone through an era of unparalleled change, growing into areas and sectors not even imaginable just a decade ago. But as newspapers, TV broadcasters, PR agencies and advertising giants have rapidly grown, the web of IT infrastructure they are caught in has become extremely tangled and messy.

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Five Things Media Companies Can Learn From

2017 was a busy and transformative year for the Media and Entertainment industry, with huge strides made in the delivery and accessibility of digital content.

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Playing the digital media generation game

Keeping pace with changing consumer tastes, demands, interests and expectations of different generation has been a challenge faced by businesses and organisations ever since time began.

But thanks to the technological advancements in the past 10 years, that change has been even faster and more acute. This makes it difficult to predict, hard for incumbents to react to and increasingly problematic for corporate bottom lines.

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Will anyone own content when they can stream?

Cast your mind back 20 years to the mid-to-late 1990's. It was just two short decades ago but the period since has been an era of huge technological change, particularly around whether to own or stream content.

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Why Managed Security Services from a single provider can battle Utilities hacks

The potential for cyber attacks on utilities companies providing water or power to a country is very real. Indeed, utilities are hacked more often than many think. There are plenty of scary examples such as North Korea allegedly targeting US electricity firms, the WannaCry ransomware worm earlier this year or the infiltration of a New York dam in 2013.

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Improving customer experience for utility customers

Most utility companies are beginning some sort of digital transformation but they lag so far behind many other industries such as retail and banking; both of which have already improved their customers' experiences through implementing new technology. They have now developed strategies that focus on mobile apps and digital customer service. Incumbent utilities providers must start to do the same and adopt these much-used and much-desired technologies to keep pace with the challengers emerging in their industry who already do so.

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